Orascom Development - El Gouna at GFF '24

At El Gouna Film Festival, Orascom Development invited guests to experience El Gouna without leaving the activation. Across two distinct zones, Innovation Crew used Apple Vision Pro to transport visitors through the destination from multiple perspectives, from street level and the sky to experiences beneath the water. The immersive journey made El Gouna the central character of its home festival, turning place into a vivid, personal discovery.